Anagenix was
established in November 2007 as a response to the growing consumer
needs for functional food and beverage ingredients with a proven and
meaningful health benefit.
Our products are all
scientifically substantiated through our R&D partner Trinity
Bioactive, a spin off from the University
of Otago Medical School in
New Zealand.
Because of the pristine environment and the
high bioactive levels of its fruits and plants, Anagenix is committed
to source as much of these novel ingredients from our home base of New
Zealand.
Anagenix has experience and a successful record in
commercialising New Zealand ingredient brands internationally, coupled
with their respected research partners, Trinity Bioactives.
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Anagenix has built a number of food and
beverage ingredients
with scientifically substantiated health benefit. These products are
branded and marketed with a strong intellectual property position.
All
ingredients developed by Anagenix will be traceable to their origin and
growing region. This will ensure the consumer of the quality standard
of all our products.
All Anagenix
ingredients will be compliant with the appropriate regulatory bodies in
the markets that they are sold and be supported by consumer marketing
claims.
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